The challenge
A leading practitioner ranked for the brand name only, while high-intent treatment queries went to aggregators.
What we did
- Condition-level content architecture: one page per treatment intent
- E-E-A-T build-out — author credentials, medical review, citations
- Technical clean-up: index bloat, schema, internal linking, page speed
Results
- +214%
- Organic traffic
- 310+
- Page-1 keywords
- -58%
- Enquiry cost
“Patients now find us before they find the directories.”






