Industries / Education & EdTech
Education & EdTech marketing that is measured on revenue
Admissions run on cycles. We front-load awareness before counselling season, then squeeze the funnel with counsellor-ready leads, automated follow-up and clear course-level attribution.
-33%
Cost per admission
68%
Counsellor connect rate
What usually goes wrong
- Seasonal demand spikes with fixed intake deadlines
- Counsellor time wasted on low-intent leads
- Parents and students researching on different channels
Our playbook
- 01Course-level landing pages and comparison content
- 02Lead scoring before handoff to counsellors
- 03WhatsApp drip for prospectus, fee and deadline reminders
- 04Alumni and placement storytelling through PR
Services we deploy for Education & EdTech
How we work with education & edtech brands
A 90-day path from audit to compounding results
Week 1–2
Category and account audit
We benchmark your education & edtech competitors, audit funnels, tracking and past spend, and agree the metrics that matter.
Week 3–4
Strategy and build
Channel mix, budget split, creative territories, landing pages and measurement are set up before a rupee of media runs.
Month 2
Launch and learn
Campaigns go live in controlled tranches with weekly creative and audience tests against clear success thresholds.
Month 3+
Scale and report
Winning combinations get budget, losers are cut, and you get monthly reporting tied to pipeline and revenue.
Why education & edtech teams choose Brand Sarthi
- 20+ years of campaigns across education & edtech and adjacent categories
- One team for strategy, creative, media and technology — no hand-off gaps
- Google Partner and Semrush Partner certified specialists
- Reporting tied to pipeline, cost per acquisition and revenue — not vanity metrics
- Online and offline execution, from performance media to OOH and activations
Education & EdTech marketing FAQs
Do you have experience in education & edtech?
Yes. We have run demand generation, brand and offline campaigns for education & edtech businesses for over two decades, so benchmarks, seasonality and compliance rules are already mapped.
What budget should we plan for?
Most engagements start between ₹1.5 lakh and ₹5 lakh a month in media plus a retainer, but we size it against your target volume and cost per acquisition before you commit.
How soon will we see results?
Paid media and social usually show results inside the first month. SEO, PR and brand work compound between months four and seven.
Can you handle offline execution too?
Yes — OOH, transit, retail branding, exhibitions, BTL activations and print production are all delivered in-house alongside digital.
Other industries
Next step
Let's build something that compounds.
Book a 30-minute consultation. We'll review your funnel, flag the leaks and leave you with a plan — whether or not we end up working together.